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Connecting Anxious Parents and Educators, at $450 an Hour

AUG 18, 2009 (NYT) -- [Rheault's] company, Aristotle Circle, connects school, testing and admissions experts, who are paid by the hour, with parents eager for authoritative information. So far, she is marketing expertise mostly for people applying to private schools for their children, perhaps because those people are more likely to shell out up to $450 an hour to talk to someone who knows something about what Spence likes to hear in an interview.



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Fact

Students receive an average of only 38 minutes per year of college admissions advice from school guidance counselors.